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New product launch, Tom

Tom by TomTom is a clever new product from the brand. From the logo to the brand films and everything in between, I lead the creative for the launch and of course to keep it rolling.

Brand film

We wanted to come back to consumers with a BANG and boy, did we deliver. The film has been a huge success, sparking excitement across channels and reigniting love for the brand. It’s bold, confident and impossible to ignore, exactly what we set out to do!

Video credit: Empire Films

Creative direction: Myself

Imagery

A new and district way to show the product that is unmissable and instantly recognisbale 

Photography credit: Jaap Beyleveld 

CGI credit: ArtBinary

Creative direction: Myself

Creative content mix

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